Southeast Asia
JAA has implemented over 20 projects in the region. JAA introduced competitiveness assessments to 5 countries of South East Asia: Indonesia, Philippines, Vietnam, Cambodia and Thailand. This led directly to long term competitiveness projects in Thailand and Vietnam working government policy and industry competitiveness initiatives in information technology, digital animation, tourism, marine fisheries, inland fisheries (in Cambodia), horticulture, ceramics, and gems and jewelry. For the World Bank, JAA introduced competitiveness to Lao PDR. JAA is currently implementing projects in Thailand, Myanmar, and Vietnam where it has offices in Hanoi, Danang, and Ho Chi Minh City.